Allison Lee

Hi! I'm Allison. I believe in high-quality, thoughtful products that inspire playfulness, delight, and joy. You can find my previous work below.

MERCHANDISE PROJECTS

There's nothing I'm more passionate about than the design, development, and production of unique and beautiful products.I organize, lead, and handle production for fan projects based on games and television that I love.Nothing excites me more than learning the production pipeline of an item I've never tried to make before. Often times, I get to experience the satisfaction of a creative solution!Click below to see some projects that I've worked on!

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PERSONAL BRAND & MERCHANDISE COLLABORATIONS

I sell my artwork and self-designed merchandise online and at conventions and craft fairs.I produce all the branding, packaging, and designs for my own items. I work with local and overseas manufacturers to bring my ideas to life. I also work with other independent creators and artists to help develop and produce their merchandise, too!Click below to see more of the things I've created!

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ILLUSTRATION & GRAPHICS

I draw both digitally (Adobe Photoshop) and in traditional media (Pencil, watercolor, alcohol marker).I also create graphics for my personal store, packaging assets, and book layouts for my merchandise projects.Additional design software proficiencies include Adobe Illustrator and Adobe InDesign.

WEBSITE DEVELOPMENT

I design, implement, and deploy homepages for small businesses and my merchandise projects. I also create custom themes for third party e-commerce sites.Some of these websites have promotional games and extras to better advertise their projects. Check out the teatime invitation maker I created for "Tea Houses" and other fun goodies below!

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WEBSITE DEVELOPMENT

I design, implement, and deploy homepages for small businesses and my merchandise projects. I also create custom themes for third party e-commerce sites. These mobile-responsive websites have Google Analytics integration.

TEA HOUSES: INVITATION MAKER

To advertise sales for our teatime-themed charity project, I created an invitation maker using illustrations from the book.The invitation maker was coded with HTML5, CSS, and Javascript using a web canvas. You can see it in action to the right!Customers could generate a custom gift receipt for their merchandise bundle. This could be printed and sent to a gift recipient (or themselves, if they so desired 😉)!

ONLINE STOREFRONTS

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PERSONAL BRAND & COLLABORATIONS

I sell my artwork and self-designed merchandise online and at conventions and craft fairs to spread my love of my favorite videogames, anime, and creatures everywhere I go. I also provide production services for other independent artists to help them actualize the merchandise of their dreams.

KYOUSA SHOP

I illustrate for and design all the merchandise in my store myself. My branding has evolved over the years, and it's been a journey to grow with my changing tastes.My favorite part of owning a brand is getting to be involved in every step of the production process. From development to delivery, I can be sure that customers receive a high-quality final product that they can love.I've been attending anime and comic conventions as a vendor selling my work since 2011. I've exhibited in California, Texas, Minnesota, South Dakota, and Tokyo, Japan!I've reached 10,000+ sales over multiple platforms. I also ship worldwide!

CONVENTION BOOTH

ANIME EXPO CHIBI, 2023

BRANDING

CUSTOMER REVIEWS

NOTABLE ITEM HIGHLIGHTS

Development -> Revisions -> Final shots of a laser-engraved wooden sign for my craft fair booth!

COLLABORATIONS

I offer services to help other artists, independent creators, and YouTubers to produce their merchandise as well.I assist them through every step of the process. I start by understanding their vision before I source and communicate with manufacturers, format their files, and push their item to completion to help their production dreams come true!

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MERCHANDISE PROJECTS

I sometimes lead merchandise sourcing and production for fan projects, merchandise, and artbooks! You can find some of the projects I've proudly and gratefully had the opportunity to produce below.

FIRE EMBLEM: TEA HOUSES

A Fire Emblem: Three Houses teatime-themed charity project centered around the love of our favorite game and a good cup of tea. Proceeds went to the Tea Leaf Trust.Press the button below to download our companion booklet BREWING NOTES, which includes production notes, product photos, and process sketches for the project.My notes are listed under "kyousa".

BREWING NOTES

PACKING THE PROJECT

Music performed by collaborating pianist @purpleschala. Filmed by @princelapin. Video edited by myself.

BOOK FLIPTHROUGH VIDEO

DONATION VIDEO

Proceeds went to the Tea Leaf Trust, who empower and deliver accessible education to young people living on tea estates surrounding the Maskeliya area of Central Province, Sri Lanka.

CUSTOMER PHOTOS

NOTABLE ITEM HIGHLIGHTS

Tea Houses had a few unusual items that were first-time tries for me: a printed cookie tin, branded teaspoons, and a silicone cookie stamp. We also contacted a tea maker to get a custom blend for the book!

DESIGN CHALLENGE

For the cookie tin (art by @_amaicandy), the manufacturer didn't have a reasonably-priced gold food-safe metal in stock. My workaround was to replicate the look by having them print a transparent yellow Pantone onto the metal.

FÓDLAN CUIZINE

A non-profit charity cookbook for the game Fire Emblem: Three Houses celebrating the food, friendships, and families of the game's main kingdom, Fódlan.Made in collaboration with independent artists and accredited chefs. Promoted generously by voice actors in the industry (Chris Hackney - Dimitri, Fire Emblem: Three Houses).All proceeds went to Action Against Hunger and the Colon Cancer Coalition.

BOOK FLIPTHROUGH VIDEO

NOTABLE ITEM HIGHLIGHTS

It was a first-time collaborating with chefs for me. The team decided that the best way to present recipes was with mouthwatering pictures, so we had our collaborating artists submit spot illustrations of each dish!This project also had custom kitchen towels, cork and ceramic coasters, and a quilted potholder.

CUSTOMER PHOTOS

DESIGN CHALLENGE

It was my first time working with a patterned fabric. The scale and color grading of the pattern (art by @chunafishy) made such a huge difference. Knowing that it was unfamiliar territory, I opted for a physical sample for this product despite additional cost. The team agreed that we'd get the design for this item completed early to allow for ample revisions.I'm glad that we did! There were color, quality, and size corrections to be made before we could proudly stand behind the final product— but we can gladly declare the final result is both cute and functional! This potholder is made with a heat-safe 100% cotton fabric. Additional quilted padding was added in the revision stage.